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CONNECTING BRIDES TO THEIR DREAM BRIDAL OUTFIT! THE DRESS TRIBE LAUNCHES

A bride’s virtual best friend – full of inspiration and hope to get them dress ready
Featuring the most daring, diverse and top-quality bridal designs from across the globe, The Dress Tribe has launched. The way brides discover their dream wedding dress will be changed forever as this revolutionary site bridges the gap between searching for inspiration and figuring out where to find what has caught their eye & heart.

Gone are the days of trawling through numerous sites followed by endless calls to boutiques to find out if they carry that one dress! The Dress Tribe has solved this problem – whether it is through searching through styles & latest collections, updating their favourites board, seamlessly comparing options, all paths lead to the retailers that carry each specific gown.

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Celebrating individuality and inclusivity, The Dress Tribe has curated 52 designers and the retailers that stock them such as Bo & Luca, Berta Bridal, Suzanne Neville, The Mews Bridal and Browns Bride, that offer fashion forward brides, an array of styles, silhouettes and features.

Sculptural silhouettes, short hemlines, the ever-evolving boho chic style, fun party dresses to romantic ethereal gowns and so much more all feature on the platform. A bride’s each and every desire are at the heart of the site, so a multitude of dynamic filters (that change with the trends) make the search as effortless as possible; including ‘style’, ‘silhouettes’, ‘sleeve types’, ‘available in curve’ and a price guide…HURRAH!

Make no mistake, The Dress Tribe is not a blog or your standard directory – TDT is a bridal design matchmaker and an industry enabler. Real time access to new collections and the boutiques that carry them is managed by the designers and retailers themselves allowing the latest dresses to land instantaneously on bride’s screens.

The global pandemic has turned the world upside-down, so TDT launches at the ideal time to provide the antidote to this gloom; it is pure inspiration and escapism, guiding brides through the process of discovering styles they love, and priming them to visit the retailers that carry their dream dresses.

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ABOUT THE DRESS TRIBE

From the world of corporate global football to bridal fashion, co-founders Rebecca Goodwin and Damaris Papoutsakis share the same passion for empowering and creating value for the strong and independent women of the world both through their leadership positions in football event management and now in the world of bridal fashion.

The Dress Tribe concept was born after Papoutsakis’ own struggle to find her dream wedding dress. The duo turned their frustration at the bridal dress search process into a lightbulb moment, leading to the development of The Dress Tribe. Both have used their experiences in VIP protocol and sponsorship management at European football organisation UEFA (Geneva, Switzerland) to better understand and service the needs of all stakeholders within the bridal dress industry.

On launching, the duo comment: “Stripped back and designed with the modern bride-to-be in mind, The Dress Tribe gives users the ability to cut through the clutter and get straight to the crème of bridal designers and their stockists in one place. Finding your dream wedding dress has never been easier”.
The Dress Tribe currently features 194 retailers, 52 designers, 2260+ dresses across 14 geographical locations and continues to grow daily.

www.thedresstribe.com

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